About

 

 

 

 

 

About Franklin Lane Creative

A lane is narrow way, passage, or course. It’s typically not the largest and is often filled with character, color and atmosphere. We enjoy where we live here in Franklin, but we love what we create with our customers that allows us to reflect the creativity our little town exudes. Unique brand development with Franklin Lane is a journey down your own path to capture and package your story. Not unlike where we live, we love to mix the old and the new with a dash of character, beautiful colors and some seasoning to reflect the creativity, color and talent our clients used to create their businesses. 

Some of the ways we engage and help our clients include:

Brand Identity and Development

Your Brand Identity is so much more than a logo, mark, or stamp. Read More

Web Design

A website is the first place people look for information today. This makes it a vital part of your brand’s story. Read More

Graphic Design

Graphic design is the integration of your Brand Identify across your platforms and communication vehicles. Read More

Event Branding

Got an important event on the horizon?  Read More

Photoshoot Styling

Corporate photography is a fundamental element of the branding process. Read More

Promotional Products

We incorporate and produce tangible products to help demonstrate your brand and message. Read More

What We Do

We uncover and refine your visual story.

Creating your visual identity is vital to your brand and story. Think of it like recognizing someone in a photograph. Can people recognize your brand? When they see it are they left confused when your visual identity doesn’t match who you say you are or what you do?

93% of communication is received non-verbally. In 1967, a study was published in the Journal of Consulting Psychology that described the relative importance of words, tone and body language in understanding a message.  That study revealed 55% of a message is received from visual cues, 38 % from vocal cues and 7% from verbal cues.   

Maya Angelou, the civil rights activist and poet captured the essence of brand communication in one of her most famous quotes: “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

What visual story is your brand conveying?  How does it make your customers feel?

What types of Businesses engage us?

  • Corporations
  • Artists and Musicians
  • Speakers
  • Authors
  • Booking and Management Agencies
  • Faith Based Organizations and Ministries
  • Non-Profits
  • Trade Organizations